For your comfort we have developed a convenient process of creating Private Label. We start from creating brand concept, choosing a segment (Mass market, Premium or Professional), and determining the price policy (Target price). After that, chemists and formulators start to work, they create samples of future products and agree it with the client. After that, next stage is choosing smells. Aroma is a very important component of the final product. PLC Company provides big selection of odor producers in Israel, as well as suppliers of odors from Europe and the USA. At the next stage, the finished formula is transferred to production. Cosmetics manufacturers and packaging manufacturers we select based on the features of the type of cosmetics line, your pricing policy and the volume of the order. Design and graphics of packaging should attract attention of buyers, so this important stage we trust to the best design studios in Israel. In cooperation with designers, copywriters and translators a mock-up of future packaging is created. Creation of Private Label is accompanied by stage of certification and regulation for each region in which the products will be distributed. We not only create a new brand of cosmetics, but also promote it in the world’s arena. Individual approach to company, combined with the latest Israeli developments, ensures creation of high-quality, competitive and in-demand products around the world.